Sumedha Kulkarni
Product Design / Strategic Design
An Architect turned Product Designer with experience across Conversational AI, B2B, Cloud CRM, E-commerce, IoT, FinTech. I design and implement intuitive, accessible and impactful experiences that makes users feel seen, heard and empowered!
project experience
Salesforce Conversational AI Chatbot Redesign (Industry sponsored)
Aug 2024 - Dec 2024
Collaborated with a cross-functional team of 9 and 2 experts from Salesforce UX team to design an AI chatbot with personalized discovery and distinct personality.
Conducted probes with 20+ professionals using ChatGPT simulated chatbot personalities, identifying key friction points and iterating.
Reduced product discovery time by 30% by designing a personalized chatbot with context-aware search, smart comparisons, and a real-time progress tracker- all aligned with the Salesforce Lightning Design System.
Monroe County Fairgrounds Website Redesign (Industry sponsored)
Jan 2025 - May 2025
Conducted competitive analysis, stakeholder mapping, and cost-benefit analysis to inform product vision; introduced user-facing features and brand updates that increased engagement by 40%.
Single-handedly restructured site IA by reducing 7+ dropdowns to 5 clear categories through 5+ card sorting sessions-boosting navigation clarity and discoverability by 80%.
Embodied Shopping Experience for International Students
Sep 2024 - Oct 2024
Conducted competitive analysis, stakeholder mapping, and cost-benefit analysis to inform product vision; introduced user-facing features and brand updates that increased engagement by 40%.
Single-handedly restructured site IA by reducing 7+ dropdowns to 5 clear categories through 5+ card sorting sessions-boosting navigation clarity and discoverability by 80%.
Experimental Film Photography Museum Experience
Mar 2025 - May 2025
Designed 5 interactive installations using proxemics and embodied interactions to explore themes of identity, memory, and film manipulation.
Conducted 5+ sessions of cultural probes to uncover how participants connect personal memories and emotions to visual imagery, informing exhibit design decisions.
job experience
Junior Architect
AJ Architects and Interior Designers
Jan 2022 - Dec 2022
Designed a dairy farm extension for Parag Foods, doubling revenue, increasing production efficiency by 60% and reducing cow miscarriages by 30% with behavior-driven design.
Architectural Intern
Prashant Deshmukh and Associates
Jan 2020 - June 2020
Improved workplace productivity by 17% by analyzing employee behavior and redesigning spatial layouts for better flow, lighting, and ergonomics.
education
Indiana University, Bloomington
Master of Science in Human-Computer Interaction/Design (HCI/d) | GPA-3.9/4
Aug 2024 - May 2026
Dr. Babasaheb Ambedkar Technological University
Bachelor of Architecture (B.Arch.) | GPA 3.7/4
Aug 2015 - April 2021
skills
Design Skills
User Interface, User Experience Design, Interaction Design, Service Design, Micro-interactions, Information Architecture, Systems thinking, Prototyping, Wireframing, Participatory Design, Immersive Design
Research methodologies
Qualitative & Quantitative Research, User Personas, Ethnographic studies, A/B testing, Data Analysis, Usability Testing, User Journey Mapping, Heuristics Evaluation, Service Design Blueprints
Tools and software
Figma, Adobe Creative Suite, Sketch, Tableau, FigJam, Framer, Miro, HTML, CSS, JavaScript, Unity, ArcGIS
Product Management
Agile methodologies, Strategic design, Scrum frameworks
related coursework
Human-Computer Interaction, Foundations of HCI, Studio Practices, Interaction Design Methods, Design Strategy, Data Visualization with Tableau, Information Architecture in Practice.
certifications
Tableau Desktop Specialist - Salesforce, 2025
Google UX Design